WHO WE ARE
We create personalised business events that connect people, inspire ideas, and improve lives. From intimate business gatherings to large-scale conferences, we bring events to life with originality and a unique flair that matches your business identity.
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Our clients are associations, not-for-profits and businesses working hard to create change in the world. By putting smart people and ideas in the spotlight, we deliver memorable events that lead to tangible change for individuals and communities.
While we are based in Newcastle, NSW, our clients are nationwide. Our strong industry connections nationally and internationally mean your events always receive the attention they deserve and the best deals on price.

Creating memorable events
Nikki Abercrombie
Founder & Director
Nikki is a people-person and ideas-woman. With more than 12 years’ experience as an events manager, she is skilled at designing and delivering successful events with professionalism, creativity, and aplomb. Nikki founded Abercrombie Management in 2014 with the desire to help businesses, associations, and not-for-profits share their smart people and ideas with the world.
Turning visions into realities
Ana Benson
Operations Manager
Ana brings refreshing ingenuity to event planning. Her skillset is robust, combining marketing, graphic design, hospitality, and business management. Ana will work closely with you from start to finish to create a special occasion that matches your goals and brand identity. With the finer details carefully managed behind the scenes, your people and ideas can take centre stage.
Local knowledge, global experience
Nerida Worboys
Event Manager
Nerida is our NSW destination expert, with a passion for Newcastle and the Hunter region. Having worked in tourism, sales and event management around the globe, Nerida now thrives in helping organisations host world-class events. Nerida will connect you with the best products and people, no matter where your organisation is based.
Building positive partnerships
Rebecca Morley
Business Development Manager
Rebecca is our event sponsorship guru. With an impressive background in client management and business development, Rebecca will work alongside your team to foster positive and rewarding partnerships for your event. Building mutually beneficial relationships is not only good for business—it’s also a learning and networking bonus for speakers and delegates, creating a win-win scenario for everyone.
Putting you in the spotlight
Jacqui Henderson
Communications Consultant
Jacqui is a wordsmith and communications consultant. Her knowledge and experience in strategic communications will help you engage the right audience for your events. With clear and captivating messaging, your events have wider impact: attracting registrations, generating excitement within your community, and building greater awareness of your brand and vision.





